Here's his story from the site:
- "In the ongoing quest for lighter, stronger materials for building surfboards,101 Fin Company is looking to natural resources for it's fins. We feature Paulownia wood, Bamboo,Balsa, Kiri, and DyePly. Our fins are naturally light. Up to 65% lighter than rtm honeycomb fins, without sacrificing performance. We exploit the unidirectional nature of wood to give the fin strength and stiffness at the base, while allowing the tip to flex. But the real secret is in the flex memory of the wood itself. Because we hand craft our fins we are able to FinGineer a variety of flex patterns. For example,how about a 1 oz. fin made out of Paulownia that is stiff from base to tip. Or a Bamboo fin with a broad tip that flexes. Whether you're a recreational surfer, a board collector, or a seasoned pro we have a fin for you."